As she started recording herself eat, she decided to become a full-time mukbang star.She plans to continue broadcasting as long as she has captive viewers.
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) is an online audiovisual broadcast in which a host eats large quantities of food while interacting with their audience.
Usually done through an internet webcast (such streaming platforms include Afreeca), mukbang became popular in South Korea in the 2010s.
A CNN segment featuring her drew more attention towards the South Korean phenomenon of mukbang.
BJ Fitness Fairy was a former physique builder who became interested in the phenomenon of sitting in front of a camera and eating, broadcasting to many people online.
She streams on Afreeca TV and spends several hours eating and communicating with her fans and viewers, earning about $4000 a week.